Lots of talk in the last couple of years about gold as an asset class. Every day, CNBC trots out an anchor or guest who hypes gold, usually through ETF purchases. Gold is hyped as a store of value, stable, an anti-inflation hedge, and even as a growth story. Why is it that gold can fulfill all these roles? What makes it a safe bet when every other financial asset is going to hell?
Simple answer: group think. We think gold is a stable asset in times of turmoil because it has been in the past. The only thing supporting gold price spikes is a collective delusion. Put differently: gold doesn’t produce anything of value. It proports to be inherently valuable, simply “because”. I’ve been over these issues before in a previous post.
Cassandra Does Tokyo has a recent post along these lines:
For the moment, I will not question the foundations of the fears that Gold fulfills, nor will I question the time-honored pedigree it has acquired through history. But in my travels this summer I believe I have found another [possibly] ignored asset that should be considered by both the fearful and disillusioned alike. Quite simply, I am thinking of Strategic Castle Fortifications. More specifically, those which are typically perched above or adjacent to strategic trade routes and valley passes for they more than others benefit from geographical positioning, at least as rare if not rarer than the yellow metal itself. Whether at the mouth of an ascending pass through the the mountains, or an entrance to a fertile alluvial valley between hills, or above a narrows in a trafficked river, such fortifications have extracted rents in time-honoured fashion since man was able to construct them.
But even strategic fortifications do not carry pure, guaranteed value. Value must be dependent on long-run, non-static factors. Strategic fortifications are close to inherently valuable, but what if population/migration/trade patterns shift away from the geographies which the fortifications control? No more value. Likewise with gold. Gold has very little industrial value, only value which depends on a collective adoration of the shiny mineral. What if this adoration was to change, either gradually or quickly? No more value.
When I discussed this line of reasoning with a co-worker his response was “So what? That kind of shift is really unlikely to happen, and you can make trades off it in the meantime.” Of course you can. But the important distinction to make is that you will be trading off of what you expect other people to think, opposed to some inherently true metric of “value”, a distinction which can have crucial implications.